Wednesday, April 1, 2009

Need Marketing Help?

You have heard it before. You must create an USP (unique selling proposition) to set yourself apart from all the other agents out there. While there are a multitude of marketing ideas and programs (most of which cost money), there are some ideas that cost little to nothing to implement and there success toward helping you reach your goals is only determined upon your own ability to follow through.
Here are some ideas:
  1. Make sure every listing you have has it's own internet website.
  2. Have your own website seperate from the one your company may provide.
  3. With your website in place, begin to blog.
  4. Join website communities like BrokerVoice, Facebook, Twitter, and other internet environments that can showcase your talents.
  5. Consider just how much your existing loan officer helps you in your marketing efforts. Beyond getting deals closed, are they providing leads or helping you further your career?
  6. Follow blogs that relate to real estate and try to get in tune with what is happening in the industry beyond just the negative rantings and boo-hooing out there.
  7. Think positively about how you can use news to your advantage.

You can start using items 1 & 2 by visiting http://www.AgentSignIn.com to get your own personal website up and running and get individual websites for each of your listings. Both of these are FREE to you by the companies we use for our systems and I am more than happy to help anyone to get up and running.
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